Newsletter | Silently Educate Your Patients While They Wait

Transitions Group North America is committed to providing dental professionals with communication and education tools. We are excited to announce, TU Digital Patient Education Videos, a patient educational channel that can be utilized in the waiting room and treatment operatory screens to inspire patients to learn, inquire, and invest in optimal dentistry.

Traditionally, dental practices have relied on magazines, TV shows and fish tanks to entertain and engage their patients as they wait for service. This method fills the patient with irrelevant information on topics that often divert the patient’s attention away from focusing on important dental needs.

Today, studies have shown that 85% of adult learning is done through visual means with an average attention span of 8-10 minutes. TU Digital Patient Education Videos are a continuous loop of relevant dental facts, conditions, and treatment options that play in silence on your reception room television.

We know in dentistry that the minimum average wait time for a dental appointment is 13 minutes. This time period is an optimal educational opportunity to increase your patients dental IQ while they are a captive audience.

Questions to reflect about your practice . . .

Question 1– Is your current patient education process dependent on individual team members’ verbal skills and is the message conveyed in a clear and consistent manner?

Question 2– What is currently playing on your reception room TV and how relevant is it to your patient’s dental experience?

Question 3– If there was an affordable, appealing and engaging tool to ensure consistent communication of the importance of oral hygiene, empowering patients to make informed decisions and increase your case acceptance, would this be of value to your practice?

TU Digital Patient Education Videos will educate patients about the importance of dentistry and their overall health. It will empower them to inquire about specific dental procedures and make informed decisions leading to an increase in case acceptance