Newsletter | So Many Choices.. Which one is Right for Your Dental Practice’s growth?

October 16, 2017by Lisa Philp

Dentistry is changing at an alarming rate in regards to providers, consolidation, influence of the dental team, patient retention/ loyalty changes, the power of the mother in health care and the national plateau of financial growth

The role of insurance benefits and fee guides, combined with high competition in urban centers, drives dental services to be commoditized while the patient’s out of pocket spending brings the demand for a higher level of service.

This is a lot to manage on your own and now is the time to find, choose, maximize and partner with the multitude of options available to overcome all challenges posed to dentistry. Seeking out and hiring experts to support your practice and avoid becoming complacent is not a sign of weakness, but a sign of courage and strength.

The choices of resources available for dental consulting come in many different modes and each choice has it’s pros and cons, which need to be considered by the parties involved.


Attending a Dental Seminar—Information and Knowledge


This is an arranged day and time for a group of dental professionals to attend an event with a speaker who delivers data, statistics and stories of their experience with the intent for the audience to learn 1 or 2 strategies or tips to take back and implement immediately.

Seminars are good for someone who likes to gain knowledge, ideas and learn in groups of peers, hearing others speak, lecture, and theorize about a topic of interest.

A seminar’s results are often short-lived if the knowledge is not applied within 3 days of learning and based on adult retention rates. The information presented has a 70% retention and recollection after three hours. The results drop to 10% after three days.


Attending a Workshop: Experiential Application of Knowledge

A workshop is a group learning experience. It is usually longer than a seminar and involves experiential training and expert demonstration by the trainer. A good workshop usually involves interaction through demonstration, learning tools and activities and shared knowledge of the group with “hands-on” learning with real-life scenarios to work through.

A workshop is often a good solution for someone or a team who wants to learn new techniques, as opposed to new information. The learning mode is experiential in nature, with the freedom to practice in a safe environment. A workshop produces higher success rates of retention of 72% recollection in three hours.

Discover TGNA’s upcoming workshops in Ottawa and Burlington

Lisa Philp